How To Read This Board
| Status | Meaning |
|---|---|
concept | Documented in the show bible. Not yet greenlit for production. |
ready-to-pilot | Greenlit. First 3-5 episodes ready to draft and ship. |
in-production | Episodes are actively being drafted, scheduled, and posted. |
paused | Production halted. Reason noted on the show page. |
retired | Pilot run completed. Did not earn a renewal. Page kept for the record. |
concept. Update the status as the show progresses.
Tentpole Shows
The five highest-priority franchises. Build these first.| Show | Primary Platform | Status |
|---|---|---|
| TIWIH Receipts | TikTok + Instagram Reels | concept |
| Why You’re Really High | TikTok (duets) + X | concept |
| The Entourage | YouTube + Instagram | concept |
| Spotify = Your Strain | Instagram + TikTok | concept |
| High IQ Test | TikTok + X | concept |
TIWIH Series
Shows that turn the brand name “This Is Why I’m High” into a content engine.| Show | Primary Platform | Status |
|---|---|---|
| That’s Why You’re High | TikTok (stitches) | concept |
| Why I’m High Tonight | Instagram Stories | concept |
| TIWIH Confessional | TikTok + Reels | concept |
| The TIWIH Label | Instagram + Web | concept |
| Why I’m High Dictionary | TikTok + X | concept |
High IQ Series
Shows that lean into the High IQ positioning.| Show | Primary Platform | Status |
|---|---|---|
| High IQ / Low IQ | TikTok + Instagram | concept |
| IQ Check | TikTok (reactions) | concept |
| What’s Your Cannabis IQ? | Instagram + Web | concept |
| High IQ Moves | TikTok + Reels | concept |
| IQ Intake | YouTube + TikTok | concept |
| The Cannabis SAT | Web event + IG/X | concept |
Recurring Shows
Long-running episodic concepts. Weekly or daily slots.| Show | Primary Platform | Status |
|---|---|---|
| Lab Logs | TikTok (nightly) | concept |
| Strain Autopsy | YouTube + Reels | concept |
| Budtender Court | TikTok + X | concept |
| Terpene of the Week | Instagram + TikTok | concept |
| Unpopular Strain Files | TikTok + Web | concept |
| Music Lab Sessions | Instagram + TikTok | concept |
| I Analyzed [X] | YouTube + LinkedIn | concept |
| Scan & Roast | TikTok + Reels | concept |
| First High Stories | TikTok + YouTube | concept |
| Professor High Reads | YouTube + LinkedIn | concept |
Story Arcs
Multi-episode serialized narratives. Run them like seasons.| Arc | Primary Platform | Status |
|---|---|---|
| The Missing Terpene | TikTok + Web | concept |
| The Great Strain Genealogy | YouTube + IG | concept |
| Phase 2 Reveal | All platforms | concept |
| The Misinformation Files | TikTok + X | concept |
| Pineapple Express: The Origin | YouTube + IG | concept |
Cross-Platform Franchises
Concepts designed to live across two or more platforms simultaneously.| Show | Primary Platforms | Status |
|---|---|---|
| Strain Bracket | IG (polls) + TikTok | concept |
| Data or Dare | X + Web | concept |
| The Panel | YouTube + clips | concept |
| Field Notes | YouTube + IG | concept |
Viral Formats
Format-first concepts engineered for share velocity.| Show | Primary Platform | Status |
|---|---|---|
| Strain Blindfold | TikTok + IG | concept |
| Strain Tinder | concept | |
| Would You Rather: Stoned Edition | TikTok + X | concept |
| Red Flag / Green Flag | TikTok + Reels | concept |
| Roast My Stash | TikTok + IG | concept |
| If Labels Told The Truth | Instagram + X | concept |
| The 19,000-Strain Showdown | All platforms | concept |
| Cannabis Wrapped | All platforms | concept |
| Fake Strain Forensics | TikTok + YouTube | concept |
| Prof High vs The Algorithm | TikTok + IG | concept |
| Scan This | TikTok + Reels | concept |
| The Budtender Test | YouTube + TikTok | concept |
| Price vs Terpene | Instagram + X | concept |
| Stitch Me, Bro | TikTok | concept |
Seasonal & Specials
Time-bound tentpole events.| Show | Window | Status |
|---|---|---|
| Strain Horoscope | Weekly (Monday) | concept |
| Year In Data | December | concept |
| Harvest Countdown | Oct-Nov (Croptober) | concept |
| The Greenhouse Effect | Quarterly regional series | concept |
| 4/20 Countdown | April 1-20 | concept |
| Strain Stand-Up | Weekly | concept |
Updating This Board
This page is hand-maintained. When a show changes status:- Edit the show page frontmatter and update the status note.
- Edit this board to reflect the new status.
- If a show is retired, leave it in the table with status
retiredand a strikethrough on the link.
social_content_drafts table in Supabase tracks individual episode status. This board tracks the show level (the franchise itself), not individual episodes.